Hangzhou Hubin Yintai in77 D District opens, creating a "light luxury trend" in the Hubin commercial district-银泰官网

Hangzhou Hubin Yintai in77 D District opens, creating a "light luxury trend" in the Hubin commercial district

2017-12-18 10:27:54

On December 18th, Hangzhou Hubin Yintai in77D District officially opened, once again igniting a new trend in the Hubin business district. Hangzhou Hubin Yintai in77 is a key urban project of Yintai Group in cooperation with the strategic planning of Hangzhou City and Shangcheng District Government. As the only multifunctional composite urban complex by the West Lake, in77, based on the geographical superiority and commercial scarcity of the lakeside commercial district, as well as the historical and cultural accumulation of West Lake itself, has enriched the beauty of the fusion of Chinese and Western architecture. By using innovative brand combination models, in77 has added a landmark landscape to Hangzhou. Hubin Yintai in77 has a total construction area of nearly 300000 square meters and is planned to be divided into five districts: ABCDE. The aim is to create a comprehensive high-end commercial area that integrates commerce, cultural landscapes, and scenic tourism. Among them, Zone A is positioned as an international first-line boutique flagship experience center and is the only high-quality commercial district in China with the characteristics of West Lake region; Based on the old buildings in Longxiang Village, Zone B is committed to creating a courtyard style cultural and commercial area that combines Chinese and Western elements, leading the trendiest youth culture in Hangzhou; Zone C is positioned as a shopping center that leads the fresh fashion culture, focusing on fast fashion, trendy brands, and children's play, meeting the consumption needs of young and fashionable families; The E zone is open to domestic and foreign tourists, showcasing the unique cuisine and souvenirs of Hangzhou and even China. The D district that opened this time is a key hub project for the overall development of a boutique commercial district in the block. The total area of Zone D is 30000 square meters, positioned as an exquisite quality lifestyle, with a focus on light luxury style. It has introduced Weimi flagship store, about 15 first-line cosmetics stores, more than 40 catering brands, more than 30 digital home stores, and Xixuan flagship store. This store is also a model store for the integration and interoperability between Xixuan and Tmall. Among the brands introduced in Zone D this time, 20 are the first in Hangzhou and nearly 10 are national flagship stores. The opening of the D district of Hubin Yintai in77 will further consolidate the position of Hangzhou Hubin Yintai in77 as the largest, widest and most popular shopping center in the Hubin area, and help the Hubin area build the "most beautiful commercial district in East China". In order to promote the coordinated development of the ABCD four zones, in77 has set up an aerial corridor to connect Zone A and Zone D, and an underground passage can also connect Zone BC. In addition, Zone D has also built a "sky garden" of over 300 square meters on the 5th floor for customers to rest. Here, you can fully enjoy the sunset over West Lake, and at night, you can also overlook the night view of the lakeside. in77 ingeniously combines domestic and foreign, traditional and modern, business and humanities, endowing new fashion business connotations and opening a new chapter in domestic business models. In77, guided by the lifestyle concept of "beauty in form, elegance in heart", has become not only a gathering place for international luxury brands, but also a new base for art, culture, and leisure. It has become a comprehensive commercial district in Zhejiang Province and the Yangtze River Delta region that integrates commerce, cultural landscapes, and scenic tourism.