Hubin Yintai in77 was awarded the title of "Five Star Shopping Center"-银泰官网

Hubin Yintai in77 was awarded the title of "Five Star Shopping Center"

2019-07-30 11:41:12

Recently, Hangzhou Hubin Intime in77, a subsidiary of Intime Group, was awarded the "Five Star Shopping Center" honor by the Commercial, Cultural, Tourism and Real Estate Committee of the China Real Estate Industry Association. According to the 2019 "Shopping Center Rating Evaluation Standards", the expert group of the Commercial Culture Tourism Real Estate Committee of the China Real Estate Industry Association conducted a rigorous evaluation from four dimensions: design planning, hardware facilities, operation management, and consumer experience, and officially awarded Hangzhou Hubin Intime in77 the "Five Star Shopping Center" award in July 2019. Hangzhou Hubin Yintai in77 is located on the shore of West Lake in Hangzhou, situated in the core area of Hangzhou Hubin's "national level" pedestrian street. It is one of the iconic projects under Yintai Group's high-end commercial brand in and a key urban project in the strategic planning of Hangzhou and Shangcheng District governments. It continuously ignites new trends in the lakeside commercial district with its high-end commercial positioning, strong brand lineup and attractiveness, as well as classic interpretations of Chinese and Western culture and scenery. The "Shopping Center Rating Evaluation Standards" is a authoritative standard system developed by the Commercial Culture Tourism Real Estate Committee of the China Real Estate Industry Association and approved by the China Engineering Construction Standardization Association. It was jointly written by the association and dozens of senior experts in the industry, and took three years to complete. All four evaluation dimensions involve more than 3000 professional contents, taking into account professionalism, authority, applicability, and universality. It comprehensively evaluates the hard and soft indicators of shopping centers and is an important evaluation standard in the commercial real estate industry. Hangzhou Hubin Intime in77 has won the highest award for construction projects in Hangzhou, the "West Lake Cup" Architectural Engineering Award. In terms of architectural style, in77 retains the unique design elements of Jiangnan such as arcades and blue bricks. International brand flagship stores are distributed among them, creating a wonderful atmosphere of collision between Chinese and Western cultures, integrating fashion, art, architecture, and humanities, and creating an open public space for the outside world, making consumption a process of enjoyment and relaxation. This time, Hangzhou Hubin Intime in77 has won this honor with its certification of multiple indicator systems such as hardware and software. It will further play a benchmark role in the industry in planning, construction, operation, and management, guide more shopping centers to adapt to the constantly changing lifestyle and consumption needs of China's commercial real estate, and create greater social and commercial value for urban development.