Shanxi Provincial Government holds work talks with China Yintai Group on Yintai's strategic support for the development of Shanxi's tourism industry

On the afternoon of May 25th, Shanxi Province Governor Lou Yangsheng met with Shen Guojun, Executive Chairman of the Zhejiang Chamber of Commerce and Chairman of China Yintai Investment Co., Ltd. (referred to as Yintai Group), and Fang Jinghua, Chairman of Zhejiang Tourism Group. The two sides had in-depth exchanges on accelerating the development of Shanxi's cultural tourism industry. Vice Governor Wang Yixin attended the talks.

Governor Lou Yangsheng, on behalf of the Shanxi Provincial Party Committee and Government, welcomed Shen Guojun's visit to Shanxi for business inspection and briefly introduced the situation of Shanxi Province and the development of cultural tourism industry. Governor Lou Yangsheng said that Shanxi has a long history, splendid culture, unique natural ecological charm, and unique advantages and conditions for developing cultural tourism industry. Currently, Shanxi is in an important stage of transformation and upgrading. The provincial party committee and government have cultivated the cultural tourism industry as a strategic pillar industry, established ecological cultural tourism development zones, streamlined the system and mechanism of scenic spots, introduced strategic partners, cultivated business entities, innovated tourism products, vigorously promoted "tourism+", actively developed comprehensive tourism, and strived to build Shanxi into a first-class domestic and internationally renowned tourist destination, accelerating the transformation from a province with abundant cultural and tourism resources to a strong cultural and tourism province. This provides unlimited business opportunities and broad development space for investors with strategic vision both domestically and internationally. We warmly welcome well-known enterprises such as China Yintai Group to join us in optimizing, strengthening, and expanding Shanxi's cultural tourism industry with advanced concepts, successful experiences, and innovative models. I hope everyone can seize the opportunity of Shanxi's deepening transformation and comprehensive reform, actively participate in the development of state-owned enterprise reform, new industries and formats, modern logistics, health and fitness, deepen practical cooperation, and achieve mutual benefit and win-win results. We will create a business environment with the least number of approvals, the best process, the smoothest system, the most dynamic mechanism, the highest efficiency, and the best service, providing strong guarantees for domestic and foreign enterprises to invest and develop in Shanxi.

Shen Guojun and his delegation highly praised the efforts of the Shanxi Provincial Party Committee and Government to transform and upgrade, and create a first-class development environment. They believe that Shanxi's economy is ready to take off, and investing in Shanxi is at the right time. After introducing the development of Intime Group and Zhejiang Tourism Group, Shen Guojun stated that in the future, he will carry forward the spirit of Zhejiang businessmen, promote the quick landing of negotiation projects in Shanxi, and take the development of cultural tourism industry as the starting point to deeply participate in Shanxi's reform and development. Actively leverage the platform role of the Zhejiang Chamber of Commerce and organize more entrepreneurs to visit Shanxi for investment and development.

Officials from Xinzhou City, Shanxi Provincial Department of Commerce, and Provincial Tourism Development Commission attended the meeting.