Vogue FNO Modern Night City "shines brightly as stars gather at Beijing Intime Center to share the fashion shopping festival

On the evening of September 7, 2013, the global fashion event "Vogue Fashion's Night Out (FNO) Modern Never Night City" once again kicked off brilliantly this year. Many celebrities, singers, designers, trend leaders, and celebrities from all walks of life gathered at the Beijing Intime Center in the core of the CBD, personally participating in the shopping activities carefully prepared by the mall, sharing their fashion attitudes and tastes with consumers, and sharing fashion shopping parties featuring creativity and music.          

Overnight, the Beijing Intime Center not only had live DJ music full of fashionable atmosphere, but also carefully prepared various creative activities in the mall, such as Modern Golf, Modern Dessert Station, Modern Happy Catch, Modern Image Gallery and other exciting interactive activities to cheer up this fashion carnival. That evening, the Show Bar, which has always been a gathering place for trendsetters in Beijing, created a modern and never night city themed party. The new generation of popular singer Jike Junyi passionately performed the theme song "Let's Vogue" tailored for the Vogue FNO event. This dynamic and infectious song ignited the fashion enthusiasm of the entire audience, and the climax atmosphere lasted until late at night.

On the day of the event, major brand stores in the mall were carefully arranged, creating a wonderful segment for the Vogue FNO Modern Night City event. CHROME HEARTS, a trendy brand that is about to open its first flagship store in mainland China at the Intime Center in Beijing ® To liven up this event, four large and unique fashion exhibits including leather dinosaurs, heart locks, belts, and JJ tannin bags were specially brought from the United States. Brand founder Richard Stark personally unveiled the exhibits at the venue. These exhibits, which made their debut in China for the first time, embody the brand's exquisite craftsmanship and high-profile luxury, allowing people to personally experience the brand's bold and unique design style, becoming a major highlight of the event. The highlights of brand activities in the mall are constantly emerging: Herm è s presents its new scarf "General" in the store, and the scarf ambassador teaches guests how to use scarves to create elegant styles on site; Dior、Cartier、Breguet、MB& F and other brands offer watch exhibitions or appreciation activities; Roger Vivier and Shanghai Tang have launched limited edition accessory items; The special promotion in Lane Crawford's store allows fashionistas to not only purchase seasonal new products, but also receive surprise gifts carefully prepared by the brand

As night falls, fashion never ends. The Vogue Fashion's Night Out (FNO) event has landed in China for the fifth time this year. This year, Hangzhou, Shanghai, Hong Kong, and Beijing jointly launched this annual event. As one of the venues for the event, the Beijing Intime Center has gained widespread recognition for its exquisite, fashionable, and elegant lifestyle, and will continue to do so.