Yintai Commercial Group signs contract to assist in the construction of Wangfujing National Demonstration Pedestrian Street

7 On the 28th of the month, the 2021 Wangfujing Forum was held in Beijing, and the unveiling ceremony of the Wangfujing National Demonstration Pedestrian Street was held simultaneously.

At the event, the People's Government of Dongcheng District, Beijing and enterprises such as Intime Commercial Group jointly signed a strategic cooperation agreement to jointly build an international consumption area in Wangfujing.

In September last year, the State Council officially approved the work plan for the construction of a new round of comprehensive pilot projects for the expansion and opening up of the service industry in Beijing, including the establishment of a national demonstration zone for the expansion and opening up of the service industry. It clearly stated the support for Wangfujing Pedestrian Street to take the lead in creating an international consumption environment, a high-quality business environment, and building an international consumption area. This year marks the beginning of the 14th Five Year Plan. Wangfujing Pedestrian Street will make full use of the relevant policies for the construction of the "two zones", promote interaction and comprehensive cooperation between government and enterprises, and jointly create an international consumption area in Wangfujing, contributing the strength of Dongcheng and the practice of Golden Street to the construction of a national consumption center city in Beijing.

Wangfujing Yintai in88, as an important component of Yintai Commercial Group's in series high-end commercial brands, is located in the core position of Wangfujing Commercial Pedestrian Street. It operates with a "brand+flagship store" and innovative format, and has global trendy brands such as NBA global flagship store and LEGO global flagship store. It has always been a popular shopping destination for consumers. In the future, we will provide a more trendy, interesting, and dynamic shopping experience through a combination of multiple formats such as flagship stores, trendy brands, restaurants, and internet celebrity markets, becoming Wangfujing Pedestrian Street is a more vibrant must visit check-in spot.