Yintai Alipay Joins Hands with "Yintai Bao" to Open a New Era of Members

On March 8, Yintai Commercial Group, together with Alipay Wallet, launched the first virtual membership card, "Yintai Bao", to create the first virtual membership card in China's retail industry that completely opens the whole link of card handling, value storage and payment. On the 8th day alone, 180000 copies of "Yintai Bao" were issued. As of March 11, Intime Commerce had issued 400000 virtual membership cards through Alipay Wallet.

This is after the strategic cooperation with Tmall and Alipay Wallet last year, Yintai Business has once again made efforts to build O2O pan channels to explore a new service model for stored value cards for members. It is also the first time that Alipay Wallet has cooperated with offline department stores.

With the help of Alipay Wallet, Yintai Business opened all the links of membership cards for the first time. It is an exploration of member functions under the Internet thinking, especially the storage and payment functions, which not only improves the value of members, but also strengthens the connection between Yintai and members, helping to provide consumers with a more convenient shopping experience. In the future, "Yintai Bao" will also expand more value-added functions and consumption channels.

Any user only needs to pay attention to the Alipay Intime public account, take his/her mobile phone to get his/her "Intime", and then he/she can get the membership. Not only can he/she enjoy the promotion discount, but also can realize the membership functions such as quick recharge, information query and portable payment. Users only need to show a virtual membership card when using it in Yintai's main stores, and then use Alipay wallet to pay. By default, the top up amount in Yintai is used. During the period of March 8th to March 9th, recharging Yintai Bao can also earn a 2% red envelope.

Since the strategic cooperation between Yintai Commerce and Alipay Wallet was reached on November 15 last year, Yintai Commerce has accepted payment from Alipay Wallet in all stores, and users can make payment by any means, such as bar code payment, scanning code payment, and sonic payment. At the same time, a public service account has been opened in Alipay Wallet, and the number of fans has exceeded 700000. Alipay Wallet has become the world's largest mobile payment method, with more than 100 million users and more than 18 million daily payments.